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Dian Thomas-#1 New York Times bestselling author you may know from The Today Show

Head shot - Dian Thomas-#1 New York Times bestselling author you may know from The Today Show

Have you ever wanted to write a book?  Like, specifically a cookbook?  There are more than 5,000 books published every year, with a nice chunk of those as cookbooks.  Experts say that even when book markets are down, people will still buy cookbooks.

Now, that doesn’t mean it’s easy to write a cookbook, or even that you should.  It means that if you want to, you can.  Just know, it’s almost impossible to sell enough to make money, unless you’re someone with a million social media followers and your own cooking show.  Someone who knows a thing or two about this first hand is Dian Thomas.

She may have been out of the spot light for a few years, but her knowledge of the book industry is as current as ever. (check her out at

Dian Thomas was blessed with the good fortune to be born and raised in breathtaking southern Utah where her father was a forest ranger.  Dian’s family gave her the opportunity to learn camping activities, outdoor cooking techniques and many other skills for creating fun over a campfire and in the wilderness.

Dian’s master’s thesis provided the basis for her first book, Roughing It Easy. Her appearance on The Tonight Show propelled the book to the New York Times best-seller list where it remained all summer.

Roughing it easy book

From that momentum, Dian worked hard to become an expert in public relations, publicity and promotion.  Since that time, she has written eighteen books, and made thousands of personal appearances with her innovative “live demonstrations”. Dian has served as national spokesperson for divisions of Kraft Foods, Procter & Gamble, Dow Chemical, and countless others.

Johnny Carson

Dian’s television appearances (such as The Tonight Show with Johnny Carson) led to contracts with NBC’s Today show, where she was a cast regular for eight years.  That was followed by a six-year contract with ABC’s Home Show.  During this time she also appeared several times on ABC’s Good Morning America and numerous other national and local television programs.  She is still a sought-after presenter, speaker and television personality.

The secret of Dian’s amazing publicity success is her professionalism.  She began her career as an amateur but quickly conquered television, radio, magazines, newspapers, books, and the Internet and other new technologies.  Her new venture, entitled How to Get a Million Dollars’ Worth of Free Publicity, attests to the success Dian has enjoyed as one of the country’s foremost experts on public relations.  That campfire Dian lit years ago in the southern Utah forests of her youth is still burning bright and bringing warmth and light to millions.


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About the author, Shawn

Chef Shawn has worked in almost every segment of the foodservice industry. He holds business degrees and certificates in Culinary Arts, Hospitality & Tourism Management, Accounting and Professional Sales. He is Certified Executive Chef (CEC) and a Certified Culinary Educator (CCE) through The American Culinary Federation. A Certified Culinary Professional (CCP) through the International Association of Culinary Professionals. He is the author of The First Timer’s Cookbook and The First Timer’s Bakebook. His work has been recognized nationwide as well as being a regular contributor to numerous food service publications and outlets and is the recipient of numerous awards-most recently the 2015 Culinary Educator of the Year through the local American Culinary Federation’s chapter-Beehive State Chef’s Association.

He the owner of multiple food service businesses and currently the host of the Business Chef Podcast.

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