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Bill Broadbent – The business of eating bugs/edible insects

0eb575b - Bill Broadbent - The business of eating bugs/edible insects

Bill is a seasoned entrepreneur with a track record of success. He began in the apparel industry printing t-shirts for rock bands in the late 70’s. By the mid 80’s and in to the 90’s, Bill was producing licensed apparel for major retail accounts nationwide. These accounts ranged from Macy’s and Bloomingdales to K-Mart and Walmart.

In 1997, he started which quickly grew to become a top 100 retailer on and won Internet Retailer Magazine’s Top 50 eCommerce Sites in 2003 next to industry giants like LL Bean, Gap and Zappos.

During this time, Bill gave over a hundred interviews and has been featured on CBS, NBC, ABC, CNN, MSNBC,USA Today, Fox News, The Daily Show with Jon Stewart, National Geographic, The BBC World News, CBC National Network, The Times (London), and even the Moscow Times, to name a few.

In 2007, Bill sold his company to and moved with his family from New Mexico to Maine. For the next seven years he worked developing mobile applications as an independent developer.

In 2014 his son Sam asked “Why don’t people eat bugs?” This began a conversation that soon turned in to a business. Entosense, Inc. was incorporated in Maine in 2015. Today Entosense is a market leader in the edible insect industry.

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About the author, Shawn

Chef Shawn has worked in almost every segment of the foodservice industry. He holds business degrees and certificates in Culinary Arts, Hospitality & Tourism Management, Accounting and Professional Sales. He is Certified Executive Chef (CEC) and a Certified Culinary Educator (CCE) through The American Culinary Federation. A Certified Culinary Professional (CCP) through the International Association of Culinary Professionals. He is the author of The First Timer’s Cookbook and The First Timer’s Bakebook. His work has been recognized nationwide as well as being a regular contributor to numerous food service publications and outlets and is the recipient of numerous awards-most recently the 2015 Culinary Educator of the Year through the local American Culinary Federation’s chapter-Beehive State Chef’s Association.

He the owner of multiple food service businesses, facilitates certificate courses for eCornell University and hosts the Business Chef Podcast.

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